University of Oregon
Majored in Advertising at the University of Oregon School of Journalism and Communications.
Specialized in creative concepts as well as social media analytics. Proficient in Adobe, Microsoft Office, Meltwater, and Hootsuite.
University of Oregon, Cheer and Mascot Operations Manager September 20203- Present
Manage content creation, scheduling, and engagement for the Oregon Duck mascot and Spirit programs across multiple platforms. Plan and execute campaigns, monitor analytics, and ensure brand consistency.
Coach and mentor the Oregon Duck mascot team, coordinate appearances, assist with cheerleading operations, organize tryouts and fundraising events and chaperone team travel.
Portland Trail Blazers, Mascot Coordinator March 2023 - September 2023
Assisted with the launch of the brand new Portland Trail Blazers mascot character, Douglas Fur.
Performed as the mascot at remaining 10 home games of the 2023 season, in addition to 40 other community and sponsorship partner appearances.
Collaborated with brand strategy on several creative projects to help establish the new character across the northwest region.
Minnesota Vikings, Youth and Experiential Marketing Coordinator 2021-2023
Acted as the Minnesota Vikings Mascot for all home games, community and public appearances.
Conducted the programming for three different school assemblies at 90 different schools across the state of Minnesota as well as organized several special projects in tandem with local nonprofit organizations within the local community.
Orchestrated a Mascots vs Kids football game halftime show that was viewed by over 2.5 million people on Youtube. Including production of two in-game jumbotron hype videos, three promotional social media posts, game graphics, as well as logistics of travel and lodging for other mascot performers.
Managed all of the characters' platforms on social media and helped grow the platform by 238% adding over 185k new followers with over 62 million impressions across major platforms.
Eugene Emeralds, Coordinator of Fun 2017-2020
Created smiles as the Eugene Emeralds Mascot at 110 baseball games, as well as over 100 assemblies at local public schools.
Helped facilitate over 250 in-game promotions to enhance overall fan entertainment.
University of Oregon, Mascot Coordinator 2016-2020
Coordinated over 500 appearances serving as the lead mascot at the University of Oregon.
Acted as a liaison for the university with several different businesses such as…
Google, ESPN, Nike, NBC, Quicken Loans by Rocket Mortgage, Nissan Heisman House, Garth Brooks, Kevin Hart and Pepsi.
Ran all major social media platforms for the mascot in addition to assisting with the production of four different viral moments with game operations and social team for the athletic department.
Portland Thunder Arena Football Team, Marketing Intern 2014
Worked on community outreach, player appearances, gameday operations, and researched data for the teams demographic.
Brandon Clemens, Minnesota Vikings, Director of Youth Marketing
Trey Mock, Indianapolis Colts, Mascot Program Manager
Allan Benavides, Eugene Emeralds, General Manager
Dana Lockett, University of Oregon, Cheer Program Director